There are a number of factors that contribute to a church’s inability to grow beyond the 100, 200, 400 and 600 barriers. The last place anyone looks when diagnosing the problem is the first place I go: the church’s by-laws. I want to know whether or not the church is organizationally structured to facilitate growth. Usually they’re not. Leaders in these churches try lots of … [Read more...]
10 Steps to Rebrand Your Church
If you haven’t rebranded your church in the last five years, your ministry is dated. Rebranding is one of the most worthwhile investments you can make in 2018 to increase your effectiveness in reaching people far from God. Rebranding is much more than creating a new logo – it involves identifying who you’re trying to reach, positioning them as the hero in your church’s … [Read more...]
Why You Must DOUBLE The Size Of Your Geographical Target Area
I want you to look at three maps that just rocked my world. In my January 10th article How To Grow From 1,000 to 5,000, I quoted Dudley Rutherford, who gave me this advice: “Brian, to grow you must reach out to a larger geographical area than your small, well-trodden target community.” Of course, like most of us do, I ignored this great advice and went about my merry … [Read more...]
A Series Of Bold Moves
At some point – after having worked through everything you need to work through – the only way to break through your next attendance barrier is to commit yourself to what I call “a series of bold moves.” The good news is the “bold moves” I’m talking about are almost always the same for each attendance barrier. Meaning, if you can’t break the 200 barrier or the 2,000 barrier, … [Read more...]
The Demise Of U2 And The Lesson For Senior Pastors
U2 just released the lead single off their upcoming album Songs of Experience (due December 1, 2017), and if the album is anything like the single, it’s going to be simply terrible. Just as bad as the album before it, Songs of Innocence, released in 2014. And just as bad as the album before that one, No Line on the Horizon, released in 2009. Not since 2004, when the … [Read more...]
How To Consistently Accomplish Your Highest Priorities
The stoic philosopher Seneca used to tell people, “Without a ruler to do it against you won’t make the crooked straight.” In other words, the only way to improve personal performance is to have clearly established criteria (i.e., a "ruler") against which we measure our behavior on a regular basis. Nowhere is having such a “ruler” more important than in the … [Read more...]